The BYSIX & You loyalty program lets customers earn points through their purchases and certain actions, then redeem them for discounts and exclusive perks.
It’s free, with no obligation, and available to all customers who have a BYSIX account.
Joining the BYSIX loyalty program is automatic. You just need to create a customer account on bysix.eu. As soon as the account is created and you log in, you’re enrolled in the loyalty program and can start earning points. No extra registration or fees are required.
Loyalty points can be earned in several ways.
Purchases made on the site let you earn points based on the amount spent, according to the rules in effect at the time of the order.
Points can also be awarded for specific actions, such as signing up for the newsletter (30 points), following BYSIX on social media (50 points), or during one-off events like birthdays (100 points).
Points are automatically credited to the loyalty account associated with the email address.
Loyalty points are valid for a limited time. Unless stated otherwise, points are valid for six months from their allocation date. Points that aren’t used before their expiration date are automatically deleted and can’t be recovered.
Loyalty points can be redeemed for discounts on a future order.
At checkout, the customer can select a reward available based on their points balance. The discount is then applied as a code or as a direct benefit on the order, depending on how the system works. The used points are immediately deducted from the loyalty balance.
Rewards can’t be exchanged for cash or refunded, even in case of a return or order cancellation.
VIP offer launches from February 9, 2026.
In addition to the standard loyalty program, BYSIX offers a VIP tier system.
These tiers are reached based on the number of points earned. Each tier gives access to specific benefits, valid for a set period of time.
When a customer reaches a VIP tier, they only receive the benefits of that tier, without combining them with the benefits of lower tiers.
The Starter tier is available from 400 points.
It gives access to dedicated perks, such as a specific point-earning rate, a discount available under certain conditions, as well as bonus points when you reach the tier.
The Starter tier is valid for twelve months, subject to the conditions defined by BYSIX.
The Select tier is available from a threshold of 900 points.
It offers boosted benefits, including a better point-earning rate, bigger discounts, shipping-related perks, as well as special extras like free products or priority access to customer support.
The Select tier is valid for twelve months and can be renewed depending on account activity.
The Signature level is the highest level of the VIP program, it’s accessible starting from 1500 points.
It gives access to the most exclusive benefits of the program, such as a maximum point-earning rate, significant discounts, loyalty credits, free products with every order, and priority customer support.
This level is also valid for a period of twelve months, subject to meeting the eligibility conditions.
In case of cancellation or refund of an order, the points awarded for that order are automatically removed from the loyalty account.
In case of a product exchange, the points already awarded are not affected.
The points balance and current VIP level can be checked at any time from the BYSIX customer account or via the loyalty module displayed on the site.
